In this easy i will be looking at the codes and conventions of newspapers. firstly what are codes? codes are signs on a newspaper to create a form of  meaning to the print it is also normally repeated on every issue giving each issue of a paper a unique feel even if it follows the style of every other previous issue. to continue i will be explaining what the majority of the codes are within a cover of a news paper.

One of these codes is called a splash. A splash is the main story it will generally have a main image and a headline accompanying it so the viewer understands what is happening in the image . the image will generally cover the majority of the news paper front cover. this is because it will draw in the audience by visually showing what the paper is going to be about. an example of this would be on the cover on the Wednesday the 7th 2012 issue of the sun there is a large image of Barack Obama to accompany the headline.

a master head is the the title or/ the main title in the case of the sun issue to the left the master head is the large text saying "THE SUN" the head master is put on newspaper so the viewer know what the paper in this case it is an issue of the sun and the master head will tell the viewer this. the masthead is designed to draw attention to it this is so the viewer will instantly be drawn to it as it is the papers brand.

A pug is the promotional or special offer featured in the paper it is almost always in the top right hand side of the paper it may feature a deal, unique price or something featuring in the newspaper or magazine. an example of this would be in the issue of the sun to the left their is a "ripper cops Savile quiz" This is featured to try and sell the news paper and make it unique to other issues.

A strap line is another headline but it is smaller then the head line it is designed to give more information about the main story, an example of this would be the copy of the Daily Express to your right has a strap line of "Massive boost as Labour won't stand in the way" This gives more information to the head line explaining it more and interesting the viewer even more (the head line draws the viewer in and the strap line keeps the reader reading.)

 A head line 

The photograph is the main image being shown on the front cover normally it relates to the head but sometimes it will relates to a smaller caption and be completely irrelevant in the case of the news paper on the right the main photograph is the image of the woman. This helps portray the story (headline) as it gets the attention of the reader visually.

The by line is the name of the reporter being put at the beginning of an article. This is generally done on more informative newspapers e.g. the independent and the times, unlike the times. This is because the readers of the first categories may want to know who wrote the article to find out other articles that are written by them. this differs to papers like the sun because they are normally not serious or not industrially related so anybody could have written them.

Captions are designed to go under a image to explain what is happening in the image. This is generally used for more complicated image's so the reader you can understand what is happening in the image (the story behind it) This again is generally used in papers like the independent because normally images in papers such as the sun are self-explanatory  as the image and the head line are generally directly related sot he head line is the byline.

The cross head is a form of subheading which is above the article. it is designed to go into more detail then the heading explaining in more detail what is going to be in the article bellow. This is so the reader knows what the article is going to be about so they can decide whether it will interest them or not

codes are normally classified in two ways technical as in something factual. or a symbol for example in the sun the actual name is completely irrelevant to the articles in the newspapers and a newspaper, but it is a symbol of the paper because people relate the word to the paper.

semiotics is the studies of sign's an easy example of this would be road sign's this is because all road sign's have a meaning that road uses will understand. an example of this would be the sign to the left. the sign means no left turns you can tell this because it has an arrow turning left with a thick red line through. to road uses this will be a direct instruction without writing it down which means it absorbed quicker as the drivers will know what this means. This is because the arrow means left turns, and the red circle and line means no. The road users will instantly be able to tell that this means no left turns.

next I am looking at Greek semeiotikos this is the underlining of all forms of communications from facial to clothes and film. facial is one way that Greek semeiotikos are used throughout newspapers. This is used through the images shown on the front cover and in the content of the magazine. an example of this would be the image of the sun to the right. From the image you can se a facial expression of a man's face (eyes) from this you can see that he looks angry this makes the reader think that the article is going to be the angry man and why he is angry. the image connotes anger through his face giving the reader more information which is an underlying form of communication.

to continue my endeavour into understand semiotics I will be looking at dentations and connotations of images, text and captions in newspapers. connotations to put simply are the feelings that you get from an image or caption. an example of this not related to magazines so you get the jist would be a human heart. the connotations of a heart would be love, romance and lust but the denotations of a hear would be muscle, blood and organ. as you can see conations is what you would feel when you hear the word heart but the other is what its function is and what it literally is.

denotation and connation's are costly used in newspapers an example of this would be on the cover of the daily express it says "5p" in a read bubble this is a good example because the denotations of this is that the news's paper is 5p but the connation's of this is that the news paper is cheap and a bargain this is shown by the news paper making the price stand out by having it in a read bubble which will draw attention to it.

Another example of this is this news paper would be the photo of prince harry

underlines all forms of communications from facial to clothes and film.

denotations. is a list e.g. a heart musle pump blood

connotations feellsing e.g. heart love romance

an i con is a singifeir resembling something

index a factual or casual connection towards something such as smoke means their was fire.    

a symbol. a basic relationship that is learned from such a the word cat should represte a cat isnted of a tree. and a cross would be related to christainity (a symbol of it)